From payment relief to blood drives, big brands are pivoting to match the message to the moment

From payment relief to blood drives, big brands are pivoting to match the message to the moment

From payment relief to blood drives, big brands are switching out their high-energy promotions for more muted social messaging that aims to bring thoughtful pause to Americans — while reminding them of their favorite products. In the wake of the coronavirus pandemic, advertisers are having to radically rethink how they talk to customers to reflect […]
YouTube is developing a rival to TikTok

YouTube is developing a rival to TikTok

YouTube is developing a short-form video feature called Shorts that will go head to head with TikTok, the Chinese video-sharing app that has surged in popularity in recent months, a source familiar with the matter confirmed to NBC News. The feature, which will exist...